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22 August 2026

SEBI advertisement code for online bond platforms

The topic concerns the regulatory functions of SEBI, a statutory body, in ensuring market integrity and investor protection, which is a direct syllabus theme.

1 min read 1 questions 1 prelims

Notes

  • SEBI has released a consultation paper proposing an advertisement code for Online Bond Platform Providers (OBPPs).
  • The objective of the proposed code is to enhance investor awareness and ensure communications are fair, balanced, and conducive to informed investment decisions.
  • The move is driven by the increasing reach and impact of advertisements by online bond platforms.
  • Currently, there are approximately 38 SEBI-registered OBPPs operating with the National Stock Exchange (NSE) and the Bombay Stock Exchange (BSE) each.

Questions

  1. Discuss the rationale behind SEBI's proposal to introduce an advertisement code for Online Bond Platform Providers (OBPPs) in the context of investor protection and market integrity. 150 words
    Attempt this โ€” 150 words in 8 min
    0 / 150 words 8:00

Prelims

  1. With reference to Online Bond Platform Providers (OBPPs) in India, consider the following statements: 1. They are regulated by the Securities and Exchange Board of India (SEBI). 2. SEBI has proposed a new advertisement code to regulate their promotional communications. Which of the statements given above is/are correct?